My friend of mine was born businessman, had enough capital to run some businesses in different fields of service. It was my pleasure to help him with his business, in design aspect for sure.I'm not doing corporate-type design so often, but since my field of study concerns in that thing, you always could rely on me for helping you out with your business xD
Short story, i did a logo design for him before,for a Hajj Travel Service name "Pancar Ni'mah"
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| Pancar Ni'mah Logo |
Since he's satisfied of my works and he's in need for visual job for the new business he's about to start, he hire me again. God bless him x)
The job is designing a logo for a hospital, a general hospital, modern one, plus he dont want the identity tends to some segmented hospital, like islamic hospital or something. Since the hospital is under the same corporation as the travel service, he want people easily relate between the hospital logo and the travel sevice. He named the hospital " Pelita Insani" , which has the same aspect as the travel service. Doesn't "Pancar" and "Pelita" relates ?? :)
That's quite a job !! Phew...
So i go with the alternatives, like mostly logo designer takes, draw some sketch, vectorize and colorize it, and here are them
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| Logo Comparison |
I took the same color tone as the travel service logo, to make a bond between them . I interpret the light aspect ( Pelita) with some dynamic-line rays instead of the calligraphic one like what i did to the previous logo to avoid the segmented things in my logo. The heart symbol appears in each alternatives to symbolize complete health, since heart has two interpretation too, as part of body and feeling symbol .The combination of both of it, is sign of complete health, perfect human ( Insan /Human)
The hospital council like my idea so they decided to pick one they feel most fit , and it goes for...
Job done, i'm happy, my friend's happy, the council are happy too xD